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The humble desktop PC is no longer the tool most of us use to access the internet. Handheld devices are now the most widely used means of going online with smartphones the hardware of choice. This is especially true among 16-34 year olds where 70% of this age group are using such devices. We clea... [More]


It probably comes as no surprise that the internet is now in 17 out of every 20 homes especially since nowadays not a day goes by without one of the major broadband providers offering another deal better than the one before. In fact, ‘free’ broadband is becoming quite the norm assuming y... [More]


We appear to be a nation of recyclers, according to our research 95% of us recycle and we’re recycling more than a year ago. We like the idea of recycling; it’s environmentally friendly, it saves using up landfill and we would recycle more if it was easier. So where do the bags handed o... [More]


All that time for relaxation and inner tranquillity as we…..QUEUE: at check-in, baggage collection, passport control, hire car collection, coach transfer, road works… The joy of summer holidays! Those two carefree weeks we spend months dreaming of willing the time at work away. Geoff’s never taken... [More]


Who wouldn't vote for an endless summer? Sadly, we're only talking about people's opinions on putting the clocks back.Tampering with the clocks has been a British obsession for years. It was back in 1908 that the first Daylight Saving Bill was brought before Parliament and collectively we’ve h... [More]


“Charity begins at home” a phrase that can be traced back to the 12th century; today however, it appears that the UK populous is divided when it comes to the issue of whether priority should be given to supporting those in the UK or those overseas in developing countries. A recent study by NEMS Mar... [More]


With the Economist magazine recently heralding on its cover that Britain was “sailing out of the storm”, we thought we would check how our long-running wellbeing monitor compared to such optimistic unemployment, industrial production, and economic growth (or slow-down of contraction) figures. For ... [More]


In the mid-1990's the UK's rail infrastructure went from being Government ran to being splintered into dozens of separate companies, appointed by either awarding contracts or through regulatory measures. With delegates of the recent TUC's Annual Conference (September 2012) unanimously voting in fa... [More]


The handbag should be classified as a fashion necessity for any woman, rather than a fashion accessory, since the appeal of the handbag is equal among all women. Look on any High Street and almost every woman will have a handbag; yet, the male equivalent – known as the man-bag, messenger bag or satc... [More]


Here at NEMS, we recently commissioned a study (among 591 alcohol drinkers across Great Britain) into what builds alcohol brand loyalty, in addition to how open they are to switching brands; the main aim being to give insight for both drinks producers and marketing agencies into the attitudes alcohol drinkers have towards brand loyalty.

This blog is a prelude to an upcoming report detailing the findings from this study.
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