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A well structured team of research professionals
There are over seventy of us including the CATI team at our offices in
Billingham and a further 1,000 or so field interviewers and supervisors
spread across the UK. As you'd expect the talents represented within NEMS
range from statistical analysis, survey design and management right through
to interviewers and administrators.
Investing in people
Behind all the methodology statistics you will find the people and
professional procedures that make up NEMS. Making sure the two work in
harmony is the cornerstone of our business.; that we all share common goals,
standards and understanding is due in no small measure to our adherence to
the principles of Investors in People. We are proud of our IIP award,
but more important than that feel it is a fundamental constituent of
the NEMS business ethos.
Training
As you’d expect from an IIP business, training, or, more properly,
the continuous professional development of our people is important to us.
We work closely with various government skills agencies and have an ongoing
learning programme in place with NECC.
KEY PEOPLE
| Richard Lindsay - Director |
 | I graduated in International Business Studies from Liverpool University
and IPAG Ecole de Commerce, Nice.
I have been a Director of NEMS since 2000 and have more than 15 years market research experience.
My particular expertise lies in quantitative research projects, especially with retail and town
planning related projects as well as media effectiveness studies. I am a Full Member of
the Market Research Society.
I enjoy fine art and fine wine in my spare time. |
| Geoff Siggens - Director |
 | Originally qualifying as a Chemical Engineer, I moved into market research over
20 years ago, as an Analyst.
My career has been varied, from the brewing industry with Vaux Breweries to regional newspapers
with Northeast Press, before moving agency-side to NEMS.
I have been a Director at NEMS for over 6 years and I am involved in all aspects of managing the
business as well as directly interfacing with clients and managing a range of projects. My experience covers
a wide range of projects encompassing retail, media and social research projects. I have extensive
knowledge of analysis, including development of pioneering newspaper research techniques that achieved
international recognition. My project portfolio usually reflects this analytical experience.
Outside of work my interests turn to nature. A keen interest in birds (and all things natural history)
has been a lifelong passion. I am also heavily involved in animal welfare charity work and
run a pet rabbit rescue with my wife Andrea. |
| Martin Hunt - Technical Director |
 | I am responsible for data programming and sophisticated computer analysis of research findings.
I have over 20 years experience of data entry, processing and software development. |
| Nicola Moore - Research Manager |
 | With a five year history of international detergent industry market research,
the move to NEMS four years ago increased my client base to include councils, planners, advertising
agencies and local businesses.
My extensive knowledge of quantitative research methods include hall tests, product placements, business
to business and in-street interviews, door to door, store exit and public transport interviewing. Qualitative
methods include group discussions (focus groups) and individual depth interviews.
Within NEMS, I am responsible for managing all aspects of research projects whilst working closely
with clients. Projects have ranged from perception and attitude studies among residents and the general
public to more sensitive projects amongst carers. However, I have specialised in managing all aspects
of household shopper studies.
As manager of the field department I oversee all aspects of field projects, ensuring interviewing is
conducted accurately and within the specified fieldwork period.
I have achieved the CIM Introductory level and is working towards a foundation degree in Leadership and Management.
I enjoy a full and varied social life, from the local pub quiz to entertaining in my new home. I have
recently found a passion in home computer games with the arrival of the Nintendo Wii. In the summer
months I enjoy the great outdoors with the occasional music festival thrown in. |
| Louise Caswell - CATI Manager |
 | I have had a rather varied career having begun my working life as a trainee
florist on a youth opportunity course, I completed this successfully and gathered further floristry
and management experience in various florist shops in Cleveland, eventually managing a couple of florist
shops before going into partnership with a friend in our own florist shop.
On closure of the florists, I was unsure of what I wanted to do next. I came to work at NEMS,
beginning as an interviewer and working my way to junior then senior team leader.
I was promoted to Manager of the CATI team in January 2007, and look after a team of eight team leaders
and over 80 interviewers. I am directly responsible for recruitment of interviewers and team leaders,
allocation of work, meeting company targets and deadlines and ensuring all runs smoothly in the CATI
team. The work is challenging but enjoyable and rewarding.
While at NEMS I have achieved my NVQ level 2 in call handing. I recently embarked on a foundation
degree course in leadership and management at Teesside University.
In my spare time I work as an unpaid stable hand for my youngest daughter who aspires to be the
next Zara Philips. I’m also involved in the organisation of various equestrian events. |
| Graeme Coyle - Research Team Leader |
 | 5 years’ market research experience, with specific expertise in data processing and
analysing survey information. I am responsible for day to day management of our team of researchers,
and liaising between the research team and the interviewing teams. |
| Paul Murray - Senior Research Executive |
| I have over 5 years market research experience with NEMS, with specific expertise in data processing,
analysis of survey information and client management. I am also responsible for the management of our nationwide Omnibus service. |
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